Sports Commentator & Producer
London, SE4
Digital/Social Media
Charlie McGinnes is a digital media professional with over a decade of experience in managing social media accounts, creating content and covering major live events. He has worked with some of the biggest names in the industry, including ITV, Sunset+Vine and Whisper, both on a freelance and full-time basis.
Whether it’s creating engaging content for his clients, helping to grow their online presence or bringing the latest news from major sporting events, Charlie is passionate about helping his clients connect with their target audience.
ITV Sport (2018-Present)
Extensive work with ITV Racing including all major festivals
ITV Football: FIFA World Cup, FA Cup, European Football,
French Open, Tour de France, PDC Darts, Snooker and BTCC
Sunset+Vine (2017-2020)
A wide range of roles from highlights packaged editing to Live graphics production & monitoring/curation of communities on live streams as well as social media analysis, outreach, production and marketing
- England International Cricket, Domestic Cricket (Spesavers County Championship, Vitality Blast, KSL
- Ineos 1:59 Challenge
- Crufts 2020
- Olympic Social Media Analysis for FIE
- Henley Royal Regatta
- Rugby Sevens
Whisper (2020)
Worked on the Bob Willis Trophy during the COVID-19 pandemic.
Despite the challenges of a small team and tight deadlines, we produced high-quality results in less than straightforward circumstances.
In this role, I was responsible for scripting, voicing and editing, often simultaneously, and always across multiple matches.